Bing advertising: have you given it some thought?
It is of no surprise to learn that France’s leading search engine is Google. But did you know that Bing holds some 19% of the market share in our country? Of course, the scope of an emarketing campaign via this medium is inferior; however, should you, for as much, neglect a tool that is capable of reaching users that are within your target and with an interest in your services?