Gambling advertising ban– and the big winner is … Google!
A few days ago, the Royal Decree severely limiting advertising for games of chance was
Universem, Digital Marketing consulting
The independent agency leader in Belgium
Must-read
Google introduces Bard, its new A.I. conversational model
Bard: a conversational model integrated with Google. At a time when some were already composing
Case
Camber
“one-to-one” communication: key driver of growth for the space optimisation expert! Download case in
Teamwork
Excellence
Efficiency
Client's satisfaction
Our expertise
Strategy & customer intelligence
Who are my targets? what media do the use? How can I access and engage them?
Our consultants associate the latest technologies and your own corporate vision to devise efficient strategies and tactics that are perfectly in line with your customers’ and your prospects’ expectations.
What metrics define my customers' behaviour? How can I measure the profitability of my marketing action?
Our Analytics experts design dashboards to coordinate your marketing and create personalised customer journeys to optimise your conversion rate, or CRO for short.
digital marketing
What are my targets looking for? What contents should I publish to acquire new users and to gain loyalty among existing customers?
Our contents experts and our SEO specialists help you to implement an editorial strategy and to optimise your site to ensure excellent web positioning (SERP).
What channels do my targets use? What messages should I promote and at what frequency? In what formats and on what platforms?
Our consultants are by your side to help develop the ideal media plan. A plan that will highlight your values and be in line with your audience’s needs.
Our certifications
Acquire, convert & delight
As a Digital Marketing Consultancy Company, Universem aims at optimizing your digital presence to acquire more audience, to convert your traffic into qualified opportunities and to delight your customers. Our teams design and implement strategies and tactics combining natural referencing (SEO & Content Marketing), online advertising (SEA & Social Media Advertising), Web Analytics and Customer Intelligence to stimulate the growth of your business.
Dreamteam with certifications
They trust us
cases
our blog
Gambling advertising ban– and the big winner is … Google!
A few days ago, the Royal Decree severely limiting advertising for games of chance was published in the Belgian Official Gazette. As mentioned by “Pub”
Google Search Console offers a native connection to BigQuery
Google Search Console: a gold mine for all SEOs Search Console is a real Swiss army knife for all SEOs. It provides performance information (which
Google introduces Bard, its new A.I. conversational model
Bard: a conversational model integrated with Google. At a time when some were already composing a requiem for Google, necessarily exceeded by the intelligence of