Inspirations
Blog Posts and Cases

Budget Management and Expense Tracking: How to Optimize Resource Allocation for Your SEA Campaigns
In the realm of digital marketing, Search Engine Advertising (SEA) campaigns play a pivotal role in attracting qualified visitors to your website. However, effective budget management and meticulous expense tracking are essential to ensure optimal return on investment. In this article, we will explore key strategies for optimizing resource allocation in your SEA campaigns, in order to achieve tangible and sustainable results.

Discover Actito: take full advantage of the customer journey
In today's ever-changing digital world, personalization has become the key to capturing consumers' attention and building lasting relationships with them. That's where Actito comes in, a marketing automation and customer relationship management platform that's revolutionizing the way companies interact with their target audience. In this article, we'll dive into the world of Actito, exploring what it is, how it works, its benefits, its budget, and the successful collaboration between Actito and Universem.