Google Tag Manager Training
Our trainers will help you get GTM at your fingertips
A curriculum dedicated to Google’s GTM solution
Based on your existing level, we offer basic or advanced Tag Manager courses. All our GTM training sessions are tailor-designed to enable you to independently manage your website tracking and to implement your own tags.
Personalised presentations
Our practical training sessions enable you to directly test your skills in the company of our Google Tag Management experts. Finally, all our training packages include a ‘support’ feature to coach you and to provide answers to all your questions.
GTM training for beginners
This course offers a basic introduction for experienced marketers looking to self-manage tracking of all their digital activity.
Our GTM beginners’ course covers the following subjects:
- GTM container and interface
- Introduction to DataLayer
- Tracking Universal Analytics
- Custom html tags and pixel implementation
- Auto-event tracking and GTM listeners
- Testing and debugging your tags
Advanced Tag Manager training
Designed for trainees who are already familiar with GTM, this advanced course focuses on developing in-depth knowledge of:
- Naming convention and account structure
- Virtual vision of personalised pages and URLs
- Lookup Tables
- Personalised variables
- Personalised dimensions and metrics
- Personalised event triggers
Learn more
They trust us
cases
our blog
Gambling advertising ban– and the big winner is … Google!
A few days ago, the Royal Decree severely limiting advertising for games of chance was published in the Belgian Official Gazette. As mentioned by “Pub”
Google Search Console offers a native connection to BigQuery
Google Search Console: a gold mine for all SEOs Search Console is a real Swiss army knife for all SEOs. It provides performance information (which
Google introduces Bard, its new A.I. conversational model
Bard: a conversational model integrated with Google. At a time when some were already composing a requiem for Google, necessarily exceeded by the intelligence of